Featured service Brand Strategy We build brands that mean something — from deep market positioning and brand voice to visual identity and guidelines that scale.
Discovery

Strategy Workshop

Facilitated sessions to surface your brand's core truths, audience insights, and competitive landscape.

Research

Market & Competitor Audit

Structured analysis that reveals the gaps and opportunities your brand can own before anyone else does.

01 · Foundation

Discovery & Audit

We analyse your market, competitors, and audience to identify the opportunities that inform every strategic decision going forward.

02 · Position

Brand Positioning

Define your unique space in the market with a clear, defensible position. Stand for something specific rather than everything in general.

03 · Voice

Brand Voice & Tone

Craft a distinct voice that resonates authentically with your ideal customer. Consistent tone builds recognition at every touchpoint.

04 · Visual

Visual Identity

Translate strategy into a cohesive visual system — logo, colour palette, typography, and graphic language that works across every medium.

05 · Narrative

Messaging Framework

Core messages and narrative pillars that align your marketing, sales, and product teams under a single compelling story.

06 · System

Brand Guidelines

A comprehensive living document that keeps your brand consistent as your team, channels, and markets grow — from startup to enterprise.

07 · Growth

Ongoing Strategy

Monthly strategic retainers keep your brand sharp and evolving as your market matures and new opportunities emerge.

Also in our repertoire
Who we are About Studio87 A London-based product & brand design studio working with ambitious companies who want to stand out.

We believe great design is a business advantage — not a decoration.

Studio87 was founded on a simple conviction: strategy and aesthetics shouldn't exist in separate rooms. We work with marketing and product executives who understand that brand is a growth lever, not just a logo.

We partner with companies at pivotal moments — launching, repositioning, scaling — to build brand systems and digital products that drive real commercial outcomes. Our process is collaborative, rigorous, and unapologetically creative.

From initial discovery to final handoff, we act as an extension of your team, not just a vendor. We ask hard questions, challenge assumptions, and hold a high bar for everything that leaves our studio.

87+ Projects delivered across brand, web & product
6 Active long-term client partnerships
100% Remote-friendly, UK-based studio
24h Typical first response on new enquiries
Our values

Intentional Design

Every decision — from a typeface to a page layout — serves a purpose. We don't design for aesthetics alone; we design for outcomes.

Strategic Thinking

We start with business goals and work backwards to creative solutions. Design without strategy is decoration; strategy without design is invisible.

Long-term Partnership

Our best client relationships span years, not weeks. We build trust through transparency, consistency, and a genuine stake in your success.

Let's build something remarkable. Tell us about your project. We respond within 24 hours.
Based in London, United Kingdom
Follow us

Product & brand
design studio

We help marketing & product executives build impactful brands, engage users, and drive growth

For companies
with tech leverage

We specialise in digital products and brands — from startups to established businesses — all driven by a shared ambition to stand out, scale up, and own their market.

View all works →

Brand Identity

Complete brand systems & strategy

Logo, visual identity, colour, typography, and full brand guidelines.

Web Design

High-converting marketing websites

Pixel-perfect, performance-first design that turns visitors into customers.

UI / UX

Experiences users love to return to

Research-driven design that reduces churn and maximises engagement.

Brand Strategy

Positioning that drives market share

Messaging frameworks and go-to-market strategy built for growth.

Design Systems

Scalable component libraries

Future-proof design infrastructure that keeps your team moving fast.

Web App Dev

From concept to production product

Full-cycle web application development, prototype to live.

Our portfolio companies & partners

D
Dragonflyit
X
XooDoo
K
Kaptivate
K
Kaptivated
K
K4o5
F
Flaretech
D
Dragonflyit
X
XooDoo
K
Kaptivate
K
Kaptivated
K
K4o5
F
Flaretech

At the intersection
of brand & product

Services that complement each other — covering every design and digital touchpoint.

Brand Strategy

Define your position. Own your market.

We develop brand strategy that gives your business a clear, compelling position — and the frameworks to execute it consistently.

  • Positioning & messaging frameworks
  • Competitor landscape analysis
  • Audience & persona research
  • Brand voice & tone guidelines
Learn more →

Brand Identity

Visual identity that commands attention

Logos, colour systems, typography, and the full visual language of your brand — crafted to be distinctive and timeless.

  • Logo & wordmark design
  • Colour & typography systems
  • Brand guidelines document
  • Full asset library
Learn more →

Web Design

Websites that convert visitors into customers

We design high-performance marketing websites that balance outstanding aesthetics with measurable conversion outcomes.

  • Marketing & landing page design
  • WordPress & Elementor builds
  • Conversion rate optimisation
  • Performance & SEO fundamentals
Learn more →

UI / UX Design

Experiences users love to return to

Research-grounded UX design that removes friction, improves engagement, and keeps users coming back.

  • User research & journey mapping
  • Wireframing & prototyping
  • Usability testing
  • Responsive design systems
Learn more →

Web App Development

From concept to production-ready product

Full-cycle web application development — from wireframe through to live, scalable product.

  • Product discovery & scoping
  • Front-end & back-end development
  • API integration & data architecture
  • Ongoing support & iteration
Learn more →

Design Systems

Scalable infrastructure for your product team

We build design systems and component libraries that let your team ship consistently and at pace.

  • Component library creation
  • Figma design tokens
  • Developer handoff documentation
  • Storybook & code components
Learn more →

What our
partners say

Studio87 transformed how our brand speaks to the market. The strategic depth combined with stunning execution gave us a visual identity we're genuinely proud of.

JR

James Reynolds

CEO, Dragonflyit

The web design they delivered exceeded every expectation. Our new site converts at nearly double the rate of the old one — the ROI speaks for itself.

SK

Sarah Khan

Marketing Director, XooDoo

Working with Studio87 felt like having a world-class design team embedded in our business. Fast, communicative, and the quality of output is second to none.

MT

Mike Thompson

Founder, Kaptivate

The design system they built has saved our team hundreds of hours. Everything is consistent, scalable, and the documentation is outstanding.

LP

Laura Price

CTO, K4o5

Studio87 took our rough concept and turned it into something extraordinary. They understood our vision better than we did and delivered far beyond what we imagined.

AW

Alex Wong

Product Lead, Flaretech

The rebrand was a game-changer for our investor conversations. We looked like a Series B company before we'd even raised our seed round.

RB

Rachel Brooks

CEO, Kaptivated

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